Get on the road faster.
Enjoy a seamless car rental experience when you skip the counter and go straight to your car as a Hertz Gold Plus Rewards program member.1 And at return, just drop and go with Hertz e-return. Plus, if you rent from one of our neighborhood locations, we’ll even bring the car to you and pick it up when you’re done.
Enjoy next-level benefits.
See your name in lights on the Hertz Gold board as you skip the counter and go straight to your car – all while earning points toward free rental days.1
Skip the CounterChoose your car & go.
Go wherever the road may lead in any rental car you choose. With Hertz Ultimate Choice®, you decide what to drive. Hertz Gold Plus Rewards loyalty members get access to exclusive vehicles based on loyalty tier status at select locations.
Earn free rental days & upgraded status.
The more you rent a car, the more you earn – and the faster you’ll be on your way to upgraded loyalty tier status. Hertz Gold members earn one point for every dollar spent on car rentals. Hertz Five Star® and President’s Circle® members earn even more points toward free rental days, choose from a wider selection of rental cars and get free one-car-class upgrades as available.2
View RewardsMembership Tiers
Gold
Always Free
Earn 1 points for every $1
Ultimate Choice: Wide selection
Free Additional Driver 3
Five Star
10 rentals or $2000*
Earn 1.25 points for every $1
Upgrades: As available
Ultimate Choice: Wider selection
Free Additional Driver 3
President’s Circle
15 rentals or $3000*
Earn 1.5 points for every $1
Upgrades: Guaranteed *
Ultimate Choice: Widest selection
Free Additional Driver 3
Dedicated Customer Service Line
How does it work?
Join for free and earn more.
Join
Enroll online or on the Hertz app.
Rent & Earn
Every time you rent, earn points and get closer to next-tier benefits.
Redeem Points
Use your points toward free rental days.
Unlock free member benefits.
Join Now1Skip the counter available at select locations. Point redemptions apply to per daytime and mileage charges only. Taxes, fees, and options are excluded. Terms and exclusions apply.
2Upgrades are subject to availability. Additional terms and exclusions apply. President’s Circle members enjoy one car class upgrade, with a maximum upgrade to a full-size vehicle (class F).
3No additional driver fee for spouse or domestic partner in the U.S.
*The qualifying rental count and car rental spend is based on rentals between January 1 thru December 31 of every year and will be reset on January 1 of the following year. President’s Circle members enjoy one car class upgrade, with a maximum upgrade to a full-size vehicle (class F).